PONY founder Roberto Muller revolutionized the sneaker by creating his kicks on the streets of New York, the toughest, craziest and soon to be hippest city on this planet...period.
Mulled had an inspired vision, to build a sneaker for the counterculture, the upstart athlete, the coolest kid on the block, those that not only survived but thrived in New York City.
And from the New York HQ, PONY had a view to Europe and the world, a cosmopolitan base from which to kick start a global brand.
but PONY was never pitched as the most perfect or the most beautiful. PONY was and remains a brand built on honesty, integrity and authenticity, the only things that New Yorkers can rely on.
High quality, stylish and functional sure, but PONY is also ready for real everyday challenges. These are sneakers that New Yorkers and city dwellers from Paris to Milano and Stockholm can actually live in.